World Tourism Day

By- Devendra Kumar Mishra
+919839983021, https://tripvaranasi.com/
Since 1980, the United Nations World Tourism Organization has celebrated World Tourism Day as international observances on September 27. This date was chosen as on that day in 1970, the Statutes of the UNWTO were adopted. The adoption of these Statutes is considered a milestone in global tourism. The purpose of this day is to raise awareness on the role of tourism within the international community and to demonstrate how it affects social, cultural, political and economic values worldwide.
Why We Celebrate World Tourism Day

Tourism Day is celebrated every year on 27th September to highlight the importance of tourism and its cultural, social, political, and economic value. 🌍
Here’s why it is celebrated:
- Raise Awareness – To spread awareness about how tourism contributes to global development, cultural understanding, and peace among nations.
- Promote Sustainable Tourism – To encourage responsible travel that protects the environment, preserves heritage, and benefits local communities.
- Boost Economic Growth – Tourism is a major source of income and employment worldwide; this day emphasizes its role in strengthening economies.
- Celebrate Diversity & Culture – It reminds us that tourism connects people, promotes cultural exchange, and helps preserve traditions.
- UNWTO Initiative – The United Nations World Tourism Organization (UNWTO) established this day in 1980, marking the adoption of its Statutes in 1970.
👉 Each year has a different theme (like sustainable tourism, green investment, technology, or community empowerment), focusing on current global challenges and opportunities in tourism.
What Is Role Of “United Nations World Tourism Organization”

The United Nations World Tourism Organization (UNWTO) is the main driving force behind Tourism Day. Its role includes:
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Founder of the Day – UNWTO established World Tourism Day in 1980, to commemorate the adoption of its Statutes on 27 September 1970.
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Theme Selection – Each year, UNWTO announces a global theme (like sustainability, green investment, technology, jobs, or transformation) that reflects the most pressing issues in the tourism sector.
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Host Country Designation – Every year, UNWTO designates a host country where official global celebrations are held, though the day is observed worldwide.
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Global Awareness Campaigns – UNWTO leads campaigns, events, seminars, and workshops to highlight tourism’s contribution to:
- Economic growth
- Job creation
- Cultural preservation
- Environmental protection
- International peace and understanding
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Promoting Sustainable Tourism – UNWTO ensures the focus is not just on numbers of travelers, but on responsible and inclusive tourism that benefits local communities and protects heritage.
👉 In short, UNWTO acts as the guiding body that gives World Tourism Day its vision, relevance, and global reach.
Theme & Host Country for World Tourism Day 2025
“Tourism and Sustainable Transformation” United Nations
This theme emphasizes how tourism can be a catalyst for positive change—beyond just economic growth—by promoting sustainability, resilience, inclusion, and caring for the environment and communities.

The host country for World Tourism Day 2025 is Malaysia, specifically the state of Melaka.
The theme for World Tourism Day 2025 is “Tourism and Sustainable Transformation.
By Devendra Kumar Mishra , +919839983021
Plan your Perfect Tour with / www.tripvaranasi.com
